Speroteck Speroteck

In today’s globalized world, where remote work is becoming the standard, and teams are mostly made up of representatives of different countries and, accordingly, different cultures, the concept of intercultural communication is becoming especially relevant.

The development of technology and the globalization of business lead to closer interaction between specialists from different countries. Learning to understand and correctly take into account the cultural characteristics of team members is not only about mutual understanding and corporate communication, but also about increasing overall productivity and success in joint projects.

Intercultural communication is the process of communicating between people from absolutely different cultures, time perception, work styles, social roles, who speak different languages. This concept is crucial for the IT sector, where global teams meet regularly.

According to a report by the Economist Intelligence Unit, a research division of The Economist Group, 49% of international companies face difficulties due to differences in cultural traditions and workplace norms, as well as language barriers when entering new markets or expanding into markets where they are localized.

Some features of intercultural communication for the IT sector

• Team diversity. IT teams often consist of specialists from different countries who may be located in different parts of the world, so cultural differences have a direct impact on mutual understanding and joint work on projects.
• Different approaches to work processes. In some cultures, a clear hierarchy is important, while in others, for instance, horizontal relations are valued. These features also need to be taken into account when building relationships in the team.
• Language challenges. Fluency in foreign languages ​​is a key factor for effective work in international teams, which helps to quickly resolve work issues and gain access to new career opportunities.

These features should be taken into account by top managers of companies when developing and implementing company strategies, implemented by introducing the values ​​of tolerance and respect for differences into the organizational culture system, constantly acquiring knowledge about foreign cultures, adapting and adjusting selected strategies, and developing intercultural sensitivity.

How to ensure effective intercultural communication?

• Preparation of trainings and workshops. The key to success in effective intercultural communication is educating employees and managers on the basics of intercultural sensitivity, principles of business ethics, universal ethical standards, legal acts and internationally accepted norms.
• Development of intercultural competence skills. Employees have to be informed about cultural values ​​that can affect the process of solving problems, forming skills to flexibly adjust the style of negotiations, communication, presentations, team management, etc., in order to avoid intercultural misunderstandings, international leadership skills, intercultural communication skills or behavior necessary to build trusting and stable long-term relationships within the team.
• Development of flexible policies. Respect for different time zones, holidays and traditions.
• Transparent communication. Creation of a single corporate language that takes into account the aspects for all participants.

Intercultural communication as a factor in company development

Working in an IT company, we interact with people in one way or another. For the IT sector, intercultural communication is becoming not just a necessity, but a competitive advantage. Properly organized processes allow companies to more effectively attract talent from around the world, establish relationships with customers and partners, and expand their horizons.

Intercultural communication is not only about work, but also about building trust, mutual respect, and creating an environment where everyone feels heard. It also helps broaden the horizons of employees, which allows IT specialists to better understand the needs of international markets and create products that will be successful in different countries.

Investing in the development of this area not only increases work efficiency, but also creates conditions for sustainable growth and innovation.

The Speroteck team is currently located in 15 countries around the world, so we pay due attention to the development of intercultural relations in our company.

That is why in 2025 we decided to focus on in-depth study of the cultural features, history and traditions of the countries where our colleagues live.

This is a great opportunity to learn more about the diverse cultures and interesting customs that have become part of the lives of our employees abroad. We believe that this will help us further strengthen our ties and deepen mutual understanding between teams.

We dedicate the first month of the year to the country that was one of the first to offer a helping hand to us, opened its doors to Ukrainians and supported us in difficult times. Yes, it is Poland!

Follow for more updates and learn useful amusing facts about this country.